Body Rocket, a cutting-edge sports technology startup, has unveiled an extraordinary opportunity for cyclists and triathletes by launching pre-orders for its pioneering aerodynamic direct drag force measurement system via Kickstarter. The system, designed to provide real-time data on aerodynamics and direct drag, aims to revolutionize the understanding of aero positioning and optimize performance for both professional and amateur athletes.

The innovative hardware and software developed by Body Rocket offer a comprehensive solution that grants cyclists and triathletes insights into their aero positioning without disrupting their training routines or necessitating a background in aerospace engineering. The system achieves this by employing a series of wireless, proprietary force sensors at all key rider contact points, including the handlebar/stem, seatpost/saddle, and pedals, in conjunction with an out-front mounted airspeed sensor. This setup enables the measurement and transmission of live direct drag data directly into a Garmin head unit, providing immediate feedback on a rider’s aerodynamics and body position.

Furthermore, Body Rocket’s proprietary AI-driven analysis software, “BRIAN” (Body Rocket Individualized Ai Network), not only facilitates real-time data collection but also guides users through the analysis process while assisting in tracking progress over time. This sophisticated combination of cutting-edge hardware and AI-driven software sets a new standard for aerodynamic measurement and optimization in the world of cycling and triathlon.
The company’s approach addresses the limitations associated with traditional methods of measuring aerodynamics, such as the dependence on wind tunnels which are often inaccessible and costly for all but the top-tier athletes. By making aerodynamic insights more accessible to a broader range of athletes, Body Rocket is poised to democratize access to performance-enhancing data and drive advancements in cycling aerodynamics.

In a significant move to make this groundbreaking technology available to consumers, Body Rocket has initiated pre-orders through its Kickstarter campaign, with plans to commence shipping to customers from May 2025. The campaign presents various order tiers and options, including early bird discounts starting at £2,200, as well as aero coaching packages featuring renowned former pro cyclist Alex Dowsett and his coaching company, Thighs Club.

Founder of Body Rocket, Eric DeGolier, expressed his enthusiasm for this milestone, highlighting the culmination of years of development and the team’s accomplishment in making aerodynamics more accessible to all cyclists and triathletes. DeGolier also underscored the potential for the system to not only enhance human performance but also contribute to the evolution of cycling products and the collective understanding of cycling aerodynamics.
This pivotal development cements Body Rocket’s commitment to advancing the field of aerodynamics in endurance sports and offers a promising glimpse into the future of performance optimization for cyclists and triathletes.
For more details and updates on Body Rocket’s revolutionary aerodynamic measurement system, visit www.bodyrocket.cc.
(Source: Based on news content from endurance.biz and Body Rocket’s press release)






